You don’t need to spend a fortune on a web marketing guru.

Since 2001, my work has touched every area of web design. Having managed four site redesigns throughout Europe, I have been activily seeking the ‘next new thing’. My direct marketing and client relationship management involvement over the years has enhanced my understanding of what the client wants.

A regular judge for the Web Marketing Association for both advertising and web marketing, I am also a Certified Usability Analyst.

So why am I doing a blog about the web? After all, there are thousands out there!

During my day to day work, I am privilege to a multitude of websites with the aim of making ours better for our clients. Some of the information we come across, we use. Others though get discarded. However, if they’re all mentioned on this site, then everyone will be able to benefit from our findings.

If I can put all of our learnings into this blog, then next time you look to redesign your site, or even if you are planning on building a site for the first time, then I hope this information will be of help.